Marketing Task Author for AI Training

About OpenTrain

OpenTrain is the #1 platform for finding and building careers in AI training and data labeling. We help people discover projects across the industry, build a professional profile, and apply to opportunities that turn specialized expertise into meaningful AI work.

• Free OpenTrain account
• Remote opportunities across the growing AI-training industry
• A way to build experience teaching and evaluating advanced AI systems

About AI Training Work

AI training is the human side of building artificial intelligence. Experts create examples, write instructions, and evaluate model responses so AI systems can produce more accurate, useful, and reliable results. This project focuses on marketing expertise, combining prompt writing with detailed evaluation and scoring.

• Help shape how advanced AI agents handle real marketing scenarios
• Use professional judgment to assess accuracy, brand fit, and analytical reasoning
• Work remotely with flexible contract hours

The Marketing Task Author Role

OpenTrain AI is seeking a Marketing Task Author to create and calibrate training tasks for advanced AI agents used in enterprise marketing. This fully remote contract role is open to experienced marketing professionals based in the Netherlands or the wider Benelux region.

The listing is marked entry level, but the role requires hands-on experience in marketing and the ability to apply sound judgment to claims, brand standards, campaign data, and attribution analysis.

• Contractor and part-time engagement
• 20+ hours per week
• English-language work
• Applicants must be based in the Netherlands, Belgium, or Luxembourg
• Listed pay range: $20-$50 USD per hour

What You'll Do

You will design realistic marketing tasks that test whether an AI agent can reason through practical business situations. Each task should include the context, data, instructions, and evaluation standards needed to distinguish a genuinely strong answer from one that is merely well written.

• Author prompts covering on-brand announcements, competitive comparison documents, and campaign attribution analysis.
• Write scoring rubrics for factual accuracy, brand fit, and data-supported conclusions.
• Set up task environments with campaign data, brand guidelines, competitive intelligence, and analytics outputs.
• Solve each task yourself to confirm that the scenario is realistic and the rubric reflects genuine marketing judgment.
• Calibrate difficulty by changing data complexity, guideline specificity, or attribution ambiguity.
• Review and correct AI-drafted task prompts or rubrics when provided.

Required Skills and Experience

This role calls for a marketing professional who can evaluate more than writing quality. You should be able to determine whether claims are factually supported, whether conclusions follow from the underlying data, and whether a piece of work fits a defined brand.

• Hands-on experience in demand generation, content marketing, product marketing, or a closely related marketing function.
• Ability to verify factual accuracy in marketing claims and confirm that conclusions follow from underlying data.
• Strong brand judgment, including the ability to assess whether a draft is on-brand and explain why using specific, checkable criteria.
• Comfort working with campaign performance data, attribution reports, and competitive positioning documents.
• Ability to define precise correctness criteria for marketing outputs beyond good writing.

Helpful Background

The following experience is helpful for creating realistic enterprise and international marketing scenarios, but it is not listed as required.

• Experience in B2B, enterprise, or European market-focused marketing roles.
• Familiarity with HubSpot, Marketo, Google Analytics, Looker, or similar marketing analytics platforms.
• Background working with international or EMEA-headquartered brands based in the Netherlands.

Why Join AI Training

AI training is a fast-growing way to work at the intersection of professional expertise and technology. Contributors help shape how state-of-the-art systems behave while enjoying remote, flexible work that can fit alongside other commitments.

• Apply your marketing expertise to cutting-edge AI development
• Work from anywhere in your eligible country with an internet-connected computer
• Build experience in prompt creation, evaluation, and model improvement
• Create an OpenTrain profile and apply in minutes