Brand Marketing AI Training Expert

About OpenTrain

OpenTrain AI is the hiring and contracting organization for this role and the #1 platform for finding and building careers in AI training and data labeling. OpenTrain helps contributors discover specialized projects, build a credible profile, and grow their work into a lasting AI training portfolio.

• Remote contract opportunity with flexible part-time work
• OpenTrain account creation is free
• Build experience in a fast-growing AI training industry

About AI Training Work

AI training is the human side of building artificial intelligence. Experts create realistic examples, assess model responses, and explain what strong performance should look like so AI systems can become more useful, accurate, and reliable.

• Evaluate AI-generated work against professional standards
• Create scenarios and reference answers for model improvement
• Apply practical expertise to cutting-edge AI systems

The Role

OpenTrain is seeking a Brand Marketing AI Training Expert to design and pressure-test high-fidelity simulated work environments for evaluating AI agents on real marketing tasks. You will bring practical brand marketing judgment to scenarios involving documents, dashboards, personas, and connected marketing tools.

This role combines brand strategy expertise with careful definition of what strong AI agent performance should include and how weaker or plausible-but-incorrect responses should be identified. The role is listed at an entry level and is structured as a remote, part-time contract engagement.

• Subject matter: Brand Marketing AI Evaluation
• Remote, worldwide opportunity
• Contractor and part-time engagement
• Default commitment of about 20 hours per week
• Compensation of $60-$100 per hour
• Primary working language: English

What You'll Do

You will turn realistic brand marketing work into structured evaluation tasks. This includes defining the business issue being tested, the decision a strong practitioner should reach, and the supporting environment needed to make each scenario credible.

You will also review AI agent attempts against professional brand marketing standards. The work may involve analyzing messy or conflicting information, prioritizing tradeoffs, planning actions, performing quality assurance and reconciliation, and supporting research, evaluation, reporting, triage, escalation, and multi-step workflows across marketing tools.

• Design task briefs based on real brand marketing work
• Define realistic documents, dashboards, personas, and tool states
• Write or review reference answers and evaluation criteria
• Distinguish strong responses from plausible but incorrect answers
• Assess brand and share-of-voice analysis
• Review messaging consistency across regions and channels
• Evaluate distinctive asset management
• Assess channel and tactic decisions

Required Skills and Experience

You should have hands-on experience owning brand positioning, brand tracking, and brand investment decisions. Strong written reasoning is essential, including the ability to explain clearly why a brand marketing decision is correct.

You should be comfortable interpreting brand tracking studies, share-of-voice data, and Google Analytics 4. Practical judgment in diagnosing conflicting data, prioritizing tradeoffs, and selecting channels or tactics is also required.

• Hands-on ownership of brand positioning
• Experience with brand tracking and brand investment decisions
• Ability to interpret brand tracking studies and share-of-voice data
• Practical knowledge of Google Analytics 4 and marketing performance analysis
• Sound judgment about messaging consistency and distinctive assets
• Ability to select appropriate channels or tactics
• Ability to define evaluation criteria
• Ability to explain why a brand marketing decision is correct

Helpful Background

Experience building AI training environments, reinforcement-learning environments, or simulated case studies is strongly preferred. Rubric Academy or Rubric Bootcamp certification is helpful but not required.

• AI training environment design
• Reinforcement-learning environment experience
• Simulated case study development
• Rubric Academy certification
• Rubric Bootcamp certification

Why Work With OpenTrain

OpenTrain gives AI training and data-labeling professionals one place to manage opportunities instead of rebuilding proof of work for every project. A stronger profile can help you show credible experience, discover work aligned with your skills, and develop a long-term portfolio in AI training.

• Work remotely with a flexible weekly commitment
• Apply your professional expertise to AI evaluation
• Build a portfolio at the intersection of marketing and AI
• Find opportunities that match your experience and skills