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E-MMKGR: A Unified Multimodal Knowledge Graph Framework for E-commerce Applications

Jiwoo Kang, Yeon-Chang Lee · Feb 24, 2026 · Citations: 0

Abstract

Multimodal recommender systems (MMRSs) enhance collaborative filtering by leveraging item-side modalities, but their reliance on a fixed set of modalities and task-specific objectives limits both modality extensibility and task generalization. We propose E-MMKGR, a framework that constructs an e-commerce-specific Multimodal Knowledge Graph E-MMKG and learns unified item representations through GNN-based propagation and KG-oriented optimization. These representations provide a shared semantic foundation applicable to diverse tasks. Experiments on real-world Amazon datasets show improvements of up to 10.18% in Recall@10 for recommendation and up to 21.72% over vector-based retrieval for product search, demonstrating the effectiveness and extensibility of our approach.

Human Data Lens

  • Uses human feedback: No
  • Feedback types: None
  • Rater population: Unknown
  • Unit of annotation: Unknown
  • Expertise required: General

Evaluation Lens

  • Evaluation modes: Automatic Metrics
  • Agentic eval: None
  • Quality controls: Not reported
  • Confidence: 0.45
  • Flags: low_signal, possible_false_positive

Research Summary

Contribution Summary

  • Multimodal recommender systems (MMRSs) enhance collaborative filtering by leveraging item-side modalities, but their reliance on a fixed set of modalities and task-specific objectives limits both modality extensibility and task generalizati
  • We propose E-MMKGR, a framework that constructs an e-commerce-specific Multimodal Knowledge Graph E-MMKG and learns unified item representations through GNN-based propagation and KG-oriented optimization.
  • These representations provide a shared semantic foundation applicable to diverse tasks.

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