Yakubu P.

Key Skills

Software

Micro1

Mercor

Top Subject Matter

healthcare

finance

E-commerce

Top Data Types

Text

Top Task Types

Segmentation

Entity (NER) Classification

Freelancer Overview

Email Marketer & Campaign Manager. Brings 7+ years of professional experience across complex professional workflows, research, and quality-focused execution. Education includes Bachelor of Science Education, University of Benin (2018). AI-training focus includes labeling workflows including Segmentation and Named Entity Recognition.

Labeling Experience

Email Copywriter

SegmentationEntity (NER) Classification

Write and optimize high-quality email copy for real estate marketing campaigns, including promotional and client engagement content. Produce email campaigns that improve performance through strategic copywriting and segmentation. Conduct market research and A/B testing, and ensure all content is edited, proofread, and compliant with brand guidelines. • Develop email copy for property listings, investment opportunities, and engagement initiatives • Improve email open rates through compelling subject lines and targeted messaging • Partner with real estate agents and marketing teams to translate market insights into persuasive copy • Perform A/B testing, market research, and editing/proofreading for clarity and accuracy

2025 - Present

Email Marketer & Campaign Manager

Segmentation

Develop and execute end-to-end email marketing strategies, managing campaign lifecycles from planning through reporting. Create targeted campaigns using audience segmentation and personalized messaging to improve engagement and conversions. Work closely with teams and use analytics to refine strategies and maximize return on investment. • Manage full email campaign operations from conception to analysis • Build segmented audiences and personalized message flows • Collaborate cross-functionally to align campaigns with business goals and brand • Track and optimize performance metrics such as open rates, click-through rates, and conversions

2025 - Present

Education

Work History