Content Editor & Copy Writer — LINGREAL CONSULTANCY (Jul 2025–Aug 2025)
Served as a content editor and copywriter responsible for creating promotional copy for brand campaigns across social platforms. The work involved producing platform-specific textual content intended to engage audiences and drive measurable campaign outcomes. Data-like feedback signals (e.g., views, follower growth, and exposure lift) were used to guide refinement of messaging strategies. • Wrote and edited promotional materials for Xiaohongshu and WeChat campaigns. • Planned and executed branded content for marketing objectives. • Monitored campaign performance metrics and adapted strategies based on results. • Achieved 3.5K+ views, 98 follower growth, and an 18% increase in brand exposure.