Windy L.

Key Skills

Software

No software listed

Top Subject Matter

Social media communication analytics

Social media monitoring & analytics

Digital asset operations and content planning

Top Data Types

Text

Image

Document

Top Task Types

Classification

Data Collection

Text Generation

Freelancer Overview

I am a Professional Digital Communication Freelance Consultant (Social Media Strategy & Analytics). Brings 20+ years of professional experience across complex professional workflows, research, and quality-focused execution. I used to work as a freelance data analyst at STATSIT (did not disclosed on Linkedin as requested by the agency). At STATSIT project's I categorized conversations and comments from social media to be then analyzed as customer behaviours and brand sentiment report. I graduated in 2009 from Universitas Padjadjaran, Bandung, Indonesia, Major in Communication Science. I use AI in daily basis to create video and writing content, I use Leonardo, ChatGPT, and Google AI Studio as my daily driver.

Labeling Experience

Professional Digital Communication Consultant (Social Media Strategy & Analytics)

Don't discloseTextClassification

Led social media strategy and produced communication branding analytics for multiple industries, using structured insights derived from client social media data. Focused on transforming collected social media information into actionable analytic reports and future business recommendations. Supported downstream decision-making through consistent labeling and categorization of content themes and insights. • Managed social media analytic report and insight writing • Synthesized social media strategy findings for clients • Produced recommendations based on labeled/organized analytics • Worked across retail, e-commerce, government, and public figures domains

2016 - Present

Online Strategist Supervisor

Don't discloseTextData Collection

Supervised digital assets and oversaw online strategy activities supporting brand web and social media content operations. Assisted with editorial planning and cross-department coordination to gather customer and product-related information for digital channels. While not an explicit AI-labeling role, the work involved organizing and preparing content inputs for ongoing publication workflows. • Supervised brand website revamping development and content flow • Reviewed editorial plans for social media activity from internal/digital agencies • Coordinated cross-department information gathering for customer needs • Supported initial content writing and digital asset oversight

2015 - 2015

Head of Social Media Monitoring & Analytic

Don't discloseTextData Collection

Managed a team performing social media monitoring and analytic work for a wide range of clients across multiple industries. Coordinated efforts to improve how the organization captured, organized, and interpreted social media data for brand and product decision support. Ensured client-facing insights were generated from consistently collected and organized information. • Enhanced social media data analytics related to each client brand/product • Improved team workflows for better data and insights • Coordinated monitoring across industries including retail, FMCG, medical, government, and banking • Used insights to support future business strategy for clients

2015 - 2015

Communication & Event Specialist (Freelancer)

Don't discloseTextData Collection

Worked as a communication and event specialist handling press releases development and digital media responsibilities. Focused on creating and organizing communication materials that functioned as inputs to digital media publishing and event-related outputs. Although the role was traditional communications rather than explicit AI training, it supported structured content preparation processes for dissemination. • Developed press releases • Managed event management activities • Supported digital media outputs • Prepared communication materials for publication contexts

2013 - 2014

Education

Work History