AI-assisted content generation for e-commerce and marketing (digital & e-commerce specialist)
Created and optimized AI-assisted content for e-commerce and marketing workflows, using generative AI to draft product and SEO materials. Applied AI tools to scale copywriting outputs and support automated customer journeys. Used the outputs as production content rather than manual labeling, focusing on AI-generated text preparation.• Used Claude and ChatGPT to generate product descriptions, SEO metadata, email sequences, and social media copy.• Applied Canva AI for content generation and marketing asset creation support.• Implemented AI-powered chatbots and recommendation engines into WooCommerce storefront experiences.• Supported conversion-focused UX by iterating AI-generated copy and structured product page text.