Senior Research Consultant, Forrester Inc. (AI Champion; TEI/value-based business case delivery)
Built and delivered structured Total Economic Impact (TEI) assessments and AI business value cases using client and market research materials. Translated complex AI-enabled platform and GenAI insights into organized client deliverables that support executive investment decisions. Performed quantitative customer interview and survey analysis as inputs to written value stories and executive briefings. • Conducted desk research, customer interviews, and data validation to generate structured evidence for TEI models. • Synthesised research outputs into actionable recommendations presented via executive briefings and webinars. • Served as AI Champion, creating practical AI adoption guides and leading workshops to embed AI best practices. • Mentored junior consultants on TEI modelling and value-based business case development quality control.