ESDES UCLY
Bachdlor, Bachelor in International Business
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Sofia Volkova International Business Student | Marketing & Brand Strategy | Luxury Communication Passionate about the power of branding at the intersection of culture, fashion, and global markets, I am motivated to contribute to the development and execution of impactful communication strategies within the luxury sector. I bring strong organizational skills, attention to detail, and a creative sensitivity aligned with the INFORMATION standards of the luxury industry. Lyon, 69001 E X P E R I E N C E 06.15.07.99.45 [email protected] BRAND CAMPAIGN COLLABORATION Jeld Atelier Cairo, Egypt| Dec 2025 EDUCATION Contributed to the development of visual and digital campaign concepts aligned with brand identity AMERICAN HIGH Supported content creation and storytelling for handcrafted luxury leather SCHOOL DIPLOMA products Sunrise International School Assisted in strengthening the brand’s image through creative direction and Hurghada, Egypt social media positioning 2019 - 2023 BACHELOR IN BRAND CAMPAIGN COLLABORATION INTERNATIONAL BUSINESS Cassa Designs ESDES – Université Catholique de Lyon (UCLY) El Gouna, Red Sea | Jun 2021 Lyon, France 2023 - Present Participated in the execution of a visual campaign showcasing the brand’s collection Collaborated with creative teams during photoshoots to ensure consistency with brand aesthetics TECHNICAL TOOLS Contributed to visual storytelling for digital communication and social media platforms Microsoft Office : Word, Excel, Outlook . Adobe
Bachdlor, Bachelor in International Business