Senior Product Manager
As a Senior Product Manager at Fittr, you improved key onboarding and conversion metrics through structured experiments. You worked on retention outcomes by running experiments that improved install-to-signup, signup-to-purchase, and Day 1 retention. The role demanded strong product analytics, SQL-based measurement, and experimentation skills. • Improve install-to-signup by 25%, signup-to-purchase by 15%, and Day 1 retention by 20% through onboarding and conversion experiments • Build an analytics instrumentation framework from scratch for user segmentation and campaign targeting • Design experiment plans to validate product and growth hypotheses • Collaborate with cross-functional teams to translate insights into product changes