Digital Marketing & Account Manager (Freelance) - Various Clients
Managed integrated digital marketing campaigns by creating and refining persuasive written content across multiple brand channels. Applied content and campaign analytics to improve engagement and conversion outcomes based on performance signals. Coordinated creative direction and audience engagement to maintain consistent brand messaging across deliverables. • Crafted sales copy and ad content for brand growth initiatives. • Developed targeted content and ad strategies to improve customer acquisition. • Supervised creative and graphic direction for consistent storytelling. • Monitored campaign performance using analytics to inform iterations.