Creative Media Producer & Marketing Consultant (Content Management / Marketing Operations)
Executed end-to-end content lifecycle management for social media channels to support dataset-like marketing content curation and downstream performance evaluation. Organized and maintained content calendars, ensuring consistent formatting and availability of campaign materials for analysis and reporting. Applied data-driven approaches to optimize content performance and ad spend based on measured engagement outcomes. • Curated and managed campaign content across Instagram, Twitter, and LinkedIn. • Maintained content calendars and coordinated publication workflows. • Used analytics to evaluate content performance and guide optimization. • Aligned produced brand assets with marketing objectives for consistent messaging.