Freelance Content Writer & Virtual Assistant (Educational and product video script development) at Apex Media (2022 - present)
Developed educational and product video scripts by translating complex technical information into clear, retention-focused narratives. Repurposed long-form content into short-form script formats tailored for audience engagement. Collaborated with clients to align content with brand voice and performance goals. • Converted technical topics into customer-friendly, video-consumable explanations. • Wrote hooks, pacing, and flow to optimize first-30-second retention. • Adapted long-form narratives for Reels, Shorts, and TikTok. • Provided script optimization through editing for clarity and structure.