Musabbiur R.

Key Skills

Software

No software listed

Top Subject Matter

Brand

Marketing/FMCG

Automotive

Top Data Types

Image

Video

Text

Top Task Types

Segmentation

Freelancer Overview

Deputy Marketing Manager (Category Head) - New Grameen Motors. Brings 19+ years of professional experience across complex professional workflows, research, and quality-focused execution. Education includes Master of Business Administration, Rajshahi University (2011) and Bachelor of Business Administration, Rajshahi University (2010). AI-training focus includes labeling workflows including Segmentation.

Labeling Experience

Deputy Marketing Manager (Category Head) - New Grameen Motors

Segmentation

Developed and executed category-focused brand-marketing strategies and campaigns aligned with business goals. Applied STP (segmentation, targeting, positioning) analysis to monitor category health and convert insights into long-term growth plans. Led and mentored a brand team while planning 360-degree marketing activation to ensure nationwide presence. • Conduct STP and category health analysis for actionable plans • Plan and execute 360 marketing and activation campaigns • Lead and mentor a high-performing brand team • Create campaign plans to support company objectives

2025 - 2026

Education

Work History