Mindshare, Paid Search Senior Associate (AI ad copy drafting and guideline-based acceptance/revision)
Used AI-assisted tools to draft and revise search ad copy while validating outputs against structured guidelines. Assessed generated variations for accuracy, brand voice, and policy compliance, and accepted, revised, or rejected them accordingly. Performed query-to-result mismatch auditing to flag incorrect content alignment for downstream use in campaigns and reporting. • Reviewed AI-generated ad copy variations against accuracy and compliance requirements • Applied structured criteria for accepting, revising, or rejecting ad text outputs • Audited search query intent vs. ad/copy result relevance to identify mismatches • Flagged issues across taxonomy, budgets, URLs, and ad copy consistency before launch