Personalized Internet Ads Assessor at Telus International (2009-2023)
Rated and assessed personalized internet advertisements to improve relevance and user experience. Labeled ad interactions/content based on evaluation criteria defined by the program. Completed systematic reviews to support continued dataset and model quality improvements. • Personalized ad evaluation and relevance rating • Applying guidelines for consistent ad judgments • Producing labeled outputs for large-scale assessment • Supporting dataset/model improvement through quality feedback