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HsinPeng Liu www.linkedin.com/in/hsinpengliu (623)2878320 [email protected] EDUCATION W.P Carey of School Of Business at Arizona State University May 2025 Bachelor of Art in Business Administration, GPA: 3.90/4.00 International Business Certificate Applied Business Data Analytics Certificate Award: W.P Carey Dean’s List (2021-2025) Master of Science Business Analytics May 2026 Award: W.P Carey merit Scholarship GPA: 4.00/4.00 PROFESSIONAL EXPERIENCE Product Strategy Planning Intern, SMA, Taiwan May 2024 – Aug 2024 • Strategic Market Analysis: Partnered with product managers to conduct SWOT Analysis and patent research, assessing market opportunities to support the definition of Business Requirements. • Gap Analysis & User Insights: Conducted market research and consumer behavior analysis, performing Gap Analysis to identify unmet needs and drive data-backed decisions for product positioning. • Contributed to product roadmap discussions by tracking competitive intelligence and aligning research findings with product planning priorities. • Participated in product strategy workshops to generate differentiated product concepts and business models, evaluating industry trends and potential market impact. Supply Chain Intern, 7-11 Service, Taiwan November 2020 – May 2021 • Operations & Inventory Management: Executed end-to-end store functions using POS system including Procurement, Replenishment Strategies, and financial settlement, ensuring seamless daily operations and Workfl