Marketing and Data Analysis Associate (Game Changer Marketing Company) — AI workflow/prompt design and analytics reporting
Developed and standardized AI integration workflows using prompt engineering techniques through conversational AI models to accelerate market research data gathering and structured content development. Converted complex marketing metrics and performance analytics into executive-ready visual dashboards and reports for stakeholders. Modeled large retail and consumer datasets in Excel to forecast demand dynamics and maximize marketing outreach ROI through data-driven strategy formulation. • Prompt engineering workflow standardization • Analytics-to-dashboard reporting • Marketing dataset modeling and forecasting • Client-facing executive presentations