Sales and Advertising Team Lead Intern (Remote) at Richy Media
Served as a Sales and Advertising Team Lead Intern where outreach artifacts were structured for downstream analytics and lead-tracking workflows. Built and maintained an Excel-based CRM tracking system to organize prospect information and outreach metrics for evaluation of client acquisition performance. The work functioned as data preparation/collection to support campaign targeting, response analysis, and funnel optimization. • Targeted and organized data for 150+ prospective clients through cold outreach workflows • Tracked key outreach metrics, response rates, conversions, and follow-up actions in a relational/structured setup • Performed advanced analysis of outreach performance to identify trends and improve targeting precision • Coordinated with marketing and sales to refine lead qualification frameworks and improve sales conversion processes