Digital Consultant (Genpact) — LLM prompt writing and AI output quality review for marketing content
TextIn a Digital Consultant role, Ebenzer Alemu used LLM-based tools to draft, evaluate, and refine marketing content while checking outputs for accuracy, relevance, and brand guideline adherence. He applied predefined evaluation criteria to rank and prioritize strategies in a way that mirrored structured rating workflows used in AI model assessment. He also summarized large volumes of market research and performance data into concise, actionable reports similar to summarization-oriented generative AI annotation tasks. • Drafted and edited AI-generated marketing content using LLM-based tools. • Performed content evaluation/quality checks against predefined criteria. • Ranked and prioritized campaign strategies based on data-driven insights. • Condensed research and performance datasets into structured, actionable summaries.