YouTube Channel & Social Media Manager (analytics-based content optimization)
Analyzed social/video performance metrics (e.g., CTR and retention) and applied analytics-based engagement strategies to optimize viewer experience. Tracked growth metrics to improve reach and audience satisfaction through data-informed content decisions. Evaluated content performance signals to guide ongoing channel improvements. • Interpreted CTR and retention metrics. • Tracked growth and reach indicators. • Optimized content strategy using analytics. • Used performance evaluations to refine audience engagement.