Senior Associate - Marketing (Google Ads Consultant) - N/A
SegmentationManaged end-to-end Google Ads accounts across multiple verticals, with a focus on improving performance and advertiser outcomes. Specialized in optimizing Performance Max, Shopping, and Search campaigns to drive maximum ROI and growth. Provided consultative troubleshooting support while collaborating with internal teams to resolve issues effectively. • Handle account management and campaign optimization for diverse industries including e-Commerce, Real Estate, Transportation, Hotels, and content creators • Apply advanced bid management, audience segmentation, and A/B testing to improve cost efficiency and scale • Perform advertiser troubleshooting and policy/asset issue resolution to restore campaign performance • Coordinate cross-functionally to escalate product concerns and enhance advertiser satisfaction