Freelance Email & Automation Specialist (campaign delivery, automation workflow deployment, and KPI-driven QA validation)
Managed and deployed email and SMS marketing assets using automation workflows, relying on performance metrics to validate campaign execution quality. Although the work is not traditional “AI labeling,” it functioned as structured data collection and QA validation for engagement-oriented dataset outputs. Responsibilities included drafting creative briefs, running A/B-style performance analysis, and ensuring templates and automation logic met client requirements. • Produced 1,000+ deployed email/SMS campaign assets across 10+ recurring clients. • Compiled 60+ monthly performance reports (open rates, click-through rates, conversions) for KPI tracking. • Built standardized templates and automated workflows to reduce setup time by 70%. • Performed pre-launch QA and a pre-deployment checklist to maintain 99% error-free delivery.